Product Development Process - Portfolio

Werner Ladder asked Rute to redesign the feet and lower step supports for the Keller 97 series line of fiberglass step ladders.  A softer look

The Micro Motion Filling Mass Transmitter, from Emerson Process Management can be found in industrial environments where control and measure of fluids is needed in

The ECO Chair from CSL boasts a roomier, more comfortable alternative to conventional commercial high chairs. In addition, ECO Chair is manufactured from recycled material,

The Ulti-Mate Garage line of cabinets was born from a request to utilize the excess capacity of a wood products factory.  We looked at the

The development of chairmats may seem trivial on its surface, but in reality, it is far from it.  Product and brand differentiation must happen in

The Tenex Personal Whiteboard project challenged us to develop an elevated version of an inexpensive personal-sized whiteboard tablet.  Other products in this segment are cost

Life Fitness approached Rute Design to work on their popular Hammer Strength brand requesting a refresh to give it “Attitude.” Starting with story-boarding to illustrate