Kobalt 24 Volt Straight Shaft String Trimmer

Production grade A-surface geometry development.
Breville Custom Retail Display

Quick turn concept illustration and engineering grade CAD hand-offs.
Tenex – Floor Protection – eCommerce Virtual Photography

Rute completed an eCommerce focused virtual photo shoot for the Tenex Floor Protection line of products. Virtual photography is well suited for products that are difficult to photograph and require a high amount of variation. Most products sold online and through websites like Amazon and Wayfair benefit from this workflow.
Bretford – PowerSync Pro – Virtual Photography

Rute worked with Bretford Manufacturing to produce marketing image assets for the PowerSync Pro new product launch. Still photography was produced from production ready and engineering grade CAD data. See this and other great Bretford products at: https://www.bretford.com/ VIRTUAL PHOTO SHOOTS Final camera angles, subtle color choices, and exact material properties became a collaborative effort […]
Ulti-Mate Garage Cabinets

The Ulti-Mate Garage line of cabinets was born from a request to utilize the excess capacity of a wood products factory. We looked at the market and recognized the need for a smartly elevated feature set for this ready-to-assemble cabinet line to compete with options that were dramatically cost reduced to hit retail price points. […]
Hammer Strength Elite

Life Fitness approached Rute Design to work on their popular Hammer Strength brand requesting a refresh to give it “Attitude.” Starting with story-boarding to illustrate the visualization of the words “extreme strength” and “durability.” Physical shapes were developed that spoke the same language. Rute centered in on the bracing of the equipment to make the […]